Top 6: July 23rd 2014
Interactive
LG: LG G3 SmartbannersTop 6: July 23rd 2014
To get people to switch to the new LG G3, M&C Saatchi Stockholm created targeted Smartbanner ads on iPhone, Samsung Galaxy and HTCs. These mobile banner ads call out their battery performance, attempting to convince them to switch G3, because it has better battery performance.
These ads appeared when people were using in-flight wifi via Norwegian Air long haul flights but without a recharger nearby.
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