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McDonald's: Trust The Tree
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The second TVC in the new McDonald's UK integrated campaign to drive trust in the brand launched on Saturday 16th August. Focusing on the reassuring, sometimes surprising, stories about the positive impact the brand has, the campaign demonstrates that McDonald’s is driven by what really matters to people. Developed by Leo Burnett this, the second TVC in the campaign, highlights the importance to McDonald's of working with British & Irish farmers who care
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