Interactive ad: Slurpee: Slurpee BYO the Ultimate Cup

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Slurpee was trying to shift the focus away from BYO Cup Day just being about bringing the biggest thing the fans could find, and turn it into a creative task whilst bringing Slurpee’s Drink Different message to life. Huckleberry launched a Social Media promotion to reward Slurpee fans with the most creative and unique cup of all: their own head as a cup. Agency: Huckleberry Australia