B&Q: Unleash Christmas

This Christmas, B&Q is motivating consumers to decorate their home in a way that’s bigger, better and more fun than ever before. A continuation of the 'Unleash' series, created by WCRS, this campaign will be spearheaded by a 40" TV commercial, directed by Olly Williams. The spot depicts everyday heroes whose clothes suddenly fly off to reveal an orange apron as they strike the now famous B&Q pose aloft an orange bucket, whenever I've Got The Power kicks in.