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Web Film

Smiles: Immigrants


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In the emotional video "Immigrants" produced by FCB Brasil, Smiles takes Mr. Antônio back to his homeland. He has lived in Brazil for 60 years and has never had the opportunity to return to the village in Portugal where he was born.
The video "Immigrants" is reason No. 152 of the "365 Reasons to Smile"campaign. With the motto “A reason to smile every day,” the campaign aired on September 1, 2014, with the commitment of giving Smiles clients a reason to smile every day for an entire year. On a daily basis, the campaign publishes a new reason to smile, all of which can be seen at 365motivos.com.br.
Credits Other credits

VP Creative Director: Joanna Monteiro and Max Geraldo

Media: Alexandre Ugadin, Fabio Tachibana, Monica Oliveira, Rafael Amaral, Aline Lins and Maira Vieira

Project Manager: Renato Mendes and Carolina Sanchez

Technology: Gerson Lupatini e Márcio Bueno

Social Media: Bernardo Tavares

RTV: Charles Nobili, Ricardo Magozo e André Fonseca

Director/Concept Art: Claudia Calabi

Finishing: Sérgio Marcelino

Client Supervisors: Leonel Andrade, Bruna Milet, Karina Bernardo and Adriana Kubo

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