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Perrier: Hot Air Balloons
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Ogilvy chose a dynamic team of French Directors, Fleur & Manu. There's an ad culture in France around Perrier that’s not found outside of France. This is why we chose them. They are young and we knew they'd put great energy into the film. Ogilvy Paris is Perrier's long-time communications partner. Always starting from the Perrier brand DNA, the creative idea works from a set of fundamentals: extreme heat, party-club music, femininity, stylish elegance, French touch and an irrepressible desire for the refreshing bubbles of the planet's most famous sparkling water.
Head of TV Production : Laure Bayle Related |
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