Ogilvy & Mather has created a entire campaign that people could drink, first we built a giant billboard that served Coke Zero to thousands of fans. Then we poured Coke Zero to … read morepeople all around the country through a drinkable TV commercial that would actually buy you a free Coke Zero at redeemable retail stores. We also created radio ads, social media campaigns, print/flyers and posters all promoting Coke Zero and every single ad put a Coke Zero in your hands.
read less...