TV ad: Weight Watchers: Live Bigger

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Weight Watchers (WW) takes a word that's taboo in weight loss conversations and puts it in the centre of its brand relaunch to promote its new Program and experience. In the new … read more

Category Other
Client Weight Watchers
Agency BMF
Production Exit Films
Country Australia
Uploaded 11 January, 2016

Credits

Director
Paola Morabito
Executive Creative Director
Cam Blackley
Producer
Melissa Weinman
Art Director
Nicole Jauncey
Art Director
David Ladd
Copywriter
Simon Fowler
Agency Producer
Emma Friend
Planner
Christina Aventi
DoP
Ari Wegner
Planner
Emily Field
Group Account Director
Emma McJury
Account Director
Steven Kavanagh
Post production
THE EDITORS
Editor
Jess @The Editors
Designer
Lincoln Grice
Designer
Matthew Hughes
Print Producer
Jane Gower
Account manager
Melanie Pisani

Other credits

Head of Digital and CRM Strategy: Irina Hayward

Creative Agency: BMF

Creative Research: Jigsaw

PR and Social: One Green Bean

Media: OMD and Adobe

Digital: Reactive

Magazine: Bauer Media

Managing Director/SVP, Corporate: Paul Schiffner

Director Marketing & Commercial Business: Tony Karras

Senior Marketing Manager: Rebecca Melville

Weight Watchers: Live Bigger

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Weight Watchers: Live Bigger

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