Toyota RAV4 Hybrid: 'Why Wouldn't Ya'

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• Category Automotive
• URL https://vimeo.com/151064147
• Client The Colonie
• Agency Burrell Communications
• Production Independent Media / Chicago
• Country United States of America
• Uploaded 17 January, 2016

Credits

• 
  Director
  Tucker Gates
• 
  Executive Producer
  Mary Caddy
• 
  Visual Effects
  Tom Dernulc
• 
  Editing Company
  The Colonie
• 
  Editor
  Bob Ackerman
• 
  Music Studio
  Comma Music

Other credits

CREDITS:

TALENT: Keegan-Michael Key

CAMPAIGN TITLE: ‘Hybrid Learning’

BROADCAST SPOT: Title: ‘Why Wouldn’t Ya’ (Lengths: 30 /:15 / :26-:04 /:19-:07-:04)

WEB SPOTS: Titles: ‘Acceleration,’ ‘Cost Saving,’ ‘Hybrid Learning,’ ‘Maintenance,’ ‘Milleage’ (Lengths: Approximately :75)

SOCIAL MEDIA VIDEOS: Titles: ‘Teachers Lounge,’ Dodge Ball,’ ‘High Price’ (Lengths: :15)



AGENCY: Burrell Communications/Chicago

EVP, Chief Creative Officer: Lewis Williams

Executive Producer – Shirley Portee

Producer: Craig Wagner (freelance) and Carlo Treviso

CD: Lisa McConell

Copywriter: Elyse Simpson, Derrick Harmon

Art Director: Derrick Harmon



Co-Writers: Michael-Keegan Key, Rich Talarico



PRODUCTION COMPANY: Independent Media / Chicago

Director: Tucker Gates

DP: Mauro Fiore (Academy Award Winner)

Producer: Susanne Priessler



EDITORIAL COMPANY: The Colonie / Chicago

Creative Editor: Bob Ackerman

Assistant Editor: Graham Chapman

Finishing: Tom Dernulc

Assistant Editor: Ben Pokorny

Executive Producer: Mary Caddy

(Equipment used: Avid / After Effects / Flame Premium)



VISUAL FX/ANIMATION/DESIGN COMPANY: The Colonie/Chicago

VFX Artist: Tom Dernulc

VFX Assistant: Ben Pokorny



COLOR CORRECTION/TELECINE COMPANY: Nolo Digital/Chicago

Colorist: Michael Matusek



AUDIO + SOUND DESIGN COMPANY: Particle Audio/Chicago

Lead Sound Designer/Mixer: Katy Mindeman

Assistant Engineer: Jordan Stalling

Executive Producer: Laura Feeney



MUSIC COMPANY: Comma Music/Chicago

Composer: Josh Good

Creative Director: Larry Pecorella

Managing Director/EP: Bonny Dolan