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Experiential
Motorola Mobility: Moto 21in1
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92% of smartphone owners use their phone as their primary camera. VML and Motorola Mobility wanted to demonstrate that the 21 MP Moto X was the best camera phone on the market. To prove it, VML challenged a tableaux vivant photographer to capture 21 choreographed moments in one shot. Then, we created a deeper experience with interconnected films across the Instagram grid.
Global Chief Creative Officer - Debbi Vandeven Related |
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