Volkswagen Genuine Parts: Dancing

The word "technically" is often used to describe grey areas or doubt around something. Like when you put non-genuine Parts in your Volkswagen.
Non-genuine Parts kind of work. Sort of. But they don't have the black and white guarantee that comes with using Volkswagen Genuine Parts.
In a tongue-and-cheek way, we’ve used things that are "technically" what they claim to be, to illustrate the pitfalls of using inferior non-genuine parts.Agency: Ogilvy & Mather South Africa