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Dairygold: #MakeaMinute


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Dairygold, the market leader in the Irish spreads category, has embarked on a new campaign for the brand this summer with its new agency, ROTHCO. Spreading straight from the fridge for over 30 years, Dairygold has a heritage of giving people time back. Now the brand is urging people to use that time to do something that matters to them – to #MakeaMinute for the ‘good stuff’. The new campaign launched with unbranded ambient street art in sites around Dublin, starting a social conversation on Twitter and Instagram with #MakeaMinute.
Credits Other credits

Account Director: Caitriona Ní Laoire

Account Manager: Sarah Murphy

Photographer: Bastian Glaessner

Jill McCarron - Marketing Director Kerry Foods

Michelle Daly Lennon - Senior Brand Manager Kerry Foods

Claire Henry - Brand Manager Kerry Foods

Media Partner – Vizeum

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