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Web Film
Vhi Healthcare: Vhi Sinead & Ken's story
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Publicis Dublin and Vhi Healthcare create a moving film to highlight how Ireland's leading health insurer can help its members even when they aren't in Ireland. This emotional film shares a real life story from Vhi members, Ken and Sinead about how the brand helped them and their adorable son A.J. while they were on holiday in Lanzarote. During the filming process, a huge surprise for the family was revealed and captured on film. In a first for the brand, the long format story has only been released online with over 750k views in a few days.
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