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Samsung: Wemogee
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Samsung Electronics Italy and Leo Burnett Italy present Samsung Wemogee, the first free instant messaging app created to allow patients with aphasia and everyone with communication disorders, to express ideas, activities and emotions with their family and friends. This new app will be available from the 28th of April 2017 on Google Play Store for all the Android devices (smartphones and tablets), the AppStore for iOS devices and on Galaxy Apps by Samsung. Samsung Wemogee covers a communication problem that troubles more than 3 million people in the World (200.000 in Italy alone) who suffer from Aphasia, a very complex neurological disorder that affects the ability to understand and formulate language. It is an acquired disorder caused by damage to the Broca or Wernicke Area, the parts of the brain responsible for the production, comprehension and expression of speech. The most common causes are traumatic, hemorrhagic or ischemic (up to 30% of people who have suffered a stroke develop a form of aphasia). This disorder has serious consequences on the life of the patient and of the people close to him/her. As language is the most important instrument for communication, aphasia can result in the loss of friends and cause extreme frustration, from an emotional point of view.
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