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Top 6: May 17th 2017
Outdoor

CVC: Real Size Billboards

Top 6: May 17th 2017
CVC, an operator and travel agents via Publicis Brasil has just launched a campaign that reproduces famous tourist attractions with real size images.The out of home action created by Publicis has the goal to arise the curiosity and the desire to travel, emphasizing the magnitude of monuments like the Eiffel Tower, the Liberty Statue and the Coliseum.
Credits Other credits

Media: Miriam Shirley, Andrea Veronezi, Raquel Mattoso, Mariane Franzim

Traffic: Rose Ramalho

Final Art: Murilo Madázio

Art Buyer: Selma Momosse

Client Approval: Marcelo Oste, Paula Carolina Miolaro

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