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Outdoor

Beefeater Gin: This Is Real London Dry Gin


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Iconic London brand, Beefeater Gin, has turned to London-based creative agency Impero to launch its first out of home campaign in the UK for 12 years. Gin is thriving on both a UK and global scale, so to capitalise on that boom Beefeater is working with independent creative agency Impero to relaunch its brand world and bring it to life across the UK. Taking the brand back to its London roots with a distinctly straight talking urban feeling. The new nationwide campaign is the brand world’s first large scale execution and includes mural spots in both London and Manchester, as well as traditional OOH buys in key urban areas across the United Kingdom.
Credits Other credits

Lauren McGregor - Senior Account Director

Kristina Oundjian - Senior Account Executive

Harriet Masters - Senior Project Manager

Adeline Chong - Head of Design

Andres Clerc - Junior Designer

Ana Serro - Mid-weight Designer

Lise Dessons - Mid-weight Designer

Bruno Rodrigues - Senior Designer

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