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Beefeater Gin: Beefeater Gin
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Iconic London brand, Beefeater Gin, has turned to London-based creative agency Impero to launch its first out of home campaign in the UK for 12 years. Gin is thriving on both a UK and global scale, so to capitalise on that boom Beefeater is working with independent creative agency Impero to relaunch its brand world and bring it to life across the UK. Taking the brand back to its London roots with a distinctly straight talking urban feeling. The new nationwide campaign is the brand world’s first large scale execution and includes mural spots in both London and Manchester, as well as traditional OOH buys in key urban areas across the United Kingdom.
Lauren McGregor - Senior Account Director Related |
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