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Top 6: July 5th 2017
When you have so much, you never know who wants to get close to you for you versus your assets. La Comunidad, the Buenos Aires office of innovative, cross-cultural agency the … read morecommunity, explores that very question in "Tic Tac Millionaires," its new print campaign for Tic Tac. Now that Tic Tac comes in a 100-pack, everyone can walk in millionaires' shoes and ponder their friends’ true motives. Running in Argentina, this colorful, tongue-in-cheek campaign chronicles three scenes, each of which features a person questioning their peers’ motives.
read less...“Tic Tac Millionaires” Team Credits
Agency: La Comunidad
Executive Creative Directors: Ramiro Raposo, Fernando Sosa
Creative Directors: Rodrigo Greco, Mariano Gamba
Creative Team: Carlos Quesquén Cortez, Daniel Pérez Galeano
Group Account Director: Sebastián Díaz
Account Director: Solange Blanco
Account Executive: Catalina Gay
Director of Production: Ramiro Capisto
Production Assistant: Sebastián García
Ilustrator: Andrés Yeah
Client: Ferrero Argentina
Brand: Tic Tac
South America Marketing Manager, Regional Brand Head: Sofía Tiscornia
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