 |
Outdoor
Renault Sport Formula One: 40 years of Passion
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
When Renault started in Formula One, 40 years ago, they equipped their car - the RS01 - with a revolutionary – but unstable - turbo-charged engine. So the yellow RS01 often entered the stands lane streaming white smoke. Ken Tyrrell, the boss of the eponymous team, seeing the smoking car pass in front of his garage, yelled out the nickname “Yellow Teapot” as a joke. The expression was quickly adopted and the RS01 was thereafter nicknamed The Yellow Teapot. But Renault kept on working…and finally won its first GP only two years after.
As a testimony of its history made out of passion and perseverance, Renault have decided to create the 2017 Yellow Teapot. A real teapot, inspired by the RS01 & RS17 design, that will become the official teapot of the Renault Formula One team, transforming each sip into a sip of pride. The teapot will also equip the kitchens of the Atelier Renault restaurant on the Champs-Elysées, and a first limited edition of 40 teapots, will be sold to the general public at the Atelier and on at Renault online shop.
Advertiser managers : Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
