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Absolut: Create a Better Tomorrow, Tonight
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Absolut has launched "Create A Better Tomorrow, Tonight," a new global campaign designed to celebrate creativity and champion progress. The platform will continue to celebrate the brand’s core beliefs and its continued collaborative approach. Absolut has long believed in the power of creativity to instigate progress, and Create a Better Tomorrow, Tonight will see collaborations with creatives who share the company's progressive point of view. To launch the campaign, Absolut and BBH partnered with internationally acclaimed cinematographer and three-consecutive-time Academy Award winner Emmanuel Lubezki.
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