Outdoor ad: Barnardo's: Follow Me

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Top 6: November 8th 2017

FCB Inferno has created a powerful new social experiment to prompt parents and carers to talk to their children about the risks and dangers online, to help keep them safe from being groomed and sexually exploited. The film shows how online behaviour wouldn't fly in the real world, and encourages parents to start a conversation with their kids about who they should – and shouldn't be – friends with online. The film is part of FCB Inferno's brand platform for the UK's largest children's charity, Barnardo's. 'Believe in me', which launched in September 2016, focuses on the incredible things that can happen when you believe in children.