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The Heart of Children Association: The Heart Sewing Kit


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Over half of the Romanian children who need heart surgeries cannot be operated in state hospitals. They end up on a long waiting list. The Heart of Children took up the mission to save babies' lives with the help of foreign surgeons who operate free of charge. But these surgeries still require huge expenses. Which is why Mercury 360 Bucharest launched a funding campaign that helps people see and grasp their good deed: donors are transformed into artists and surgeons by sewing their own heart-shaped brooch.
Credits Other credits

Cosanzeana Creative Fairy: Laura Leonte

Client Service Director: Mihaela Bourceanu

Senior Account Manager: Loredana Hatingher

Account Director: Diana Carla Benea

Junior Activation Manager: Cristina Iacobu

Activation Area Coordinator: Alex Moldoveanu

Production Manager: Andreea Mangu

DTP Manager: Liviu Tanase

Digital Director: Adrian Pavelescu

Junior Copywriter: Andreea Siran

Media Planner: Andrei Sagatovici

Community Manager: Iris Danciu

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