TV ad: Kia: Peter Returns

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Why not Peter Pan against Hook? In 2030, the not-too-distant-future, Peter Pan returns as a righteous hero defending Neverland from Hook who monopolizes technologies. Directed by Philippe Andre, who is represented by Skunk in the US, this thrilling new campaign via Innocean Worldwide, aims to play off Kia's new vision for future mobility 'Boundless for All' to allow all, not just the privileged few, to benefit from new technologies. Philippe Andre brings this futuristic dream to life whilst capturing Kia's unique spirit of challenge and passion for innovation. The company's own brand identity naturally blended in this delightful film as Peter addresses issues from new perspectives and approaches.