Experiential
Sony Pictures Animation: Vampire Sunscreen - Hotel Transylvania 3This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
To promote the release of Hotel Transylvania 3: A Monster Vacation we created our own brand of Vampire Sunscreen SPF 5000+ (Holy Water Resistant). We handed out bottles, containing real children’s sunscreen (SPF50), to families at beaches and parks around our city and used custom printed bottles as invitations to the film premiere. Agency: BBDO, Dublin
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