Outdoor ad: McDonald's / Volkswagen: The e-Golf McDrive Edition

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Volkswagen and McDonald’s The Netherlands developed the Volkswagen e-Golf McDrive Edition, in cooperation with their agencies TBWANEBOKO and ACHTUNG! mcgarrybowen. McDonald’s has unveiled the world's one and only customized electric car which has been designed for the perfect McDrive experience. This fully electric Volkswagen e-Golf McDrive Edition is equipped with all the special features to deliver the ultimate McDrive experience. It includes an innovative Ambience Control System, an Electric Heating Compartment, Cupholder Cooling System and customized dining tables in which you can fit your favorite McDonald's bites. The one-of-a-kind Volkswagen e-Golf McDrive Edition will be auctioned at the Ronald McDonald Children's Fund Gala and the proceeds will be gifted to the Ronald McDonald Children's Fund.