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Transport and Main Roads: #LiftLegend
Everyone loves a drink over the Christmas season. But many Australians are still risking their lives drink-driving to get home. #LiftLegends is a new road safety campaign, created by Publicis Worldwide, Brisbane, encouraging people to organise a #LiftLegend to make their way home. Set to the Bette Midler classic, Wind Beneath My Wings, it heroes the drivers who take care of you, and asks us all to consider being a #LiftLegend for our family and friends.
Creatives: Katelyn Testa, David Schaak, Kirsten Twigg, Kale McRedmond, Anais Read, Shaun McMahon Related |
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