Seen and notedJack's Links: Tofu
Winner Most effective campaign and Best creative campaign at the 2015 New Zealand Radio Awards from NZME New Zealand
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Allianz Restart Encourages Promising Young Football Players in Latest Campaign by Ogilvy Paris. Ogilvy Paris' latest campaign for Allianz France called "Allianz Restart" is a program that aims at supporting promising young football players who had to abandon their dream of becoming professional football players. Through authentic, strong visual storytelling and very simple narration, Ogilvy produces a 3 minute film that illustrates the up close role Allianz plays in its customers' lives.
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"Feed the good" is the first global campaign in years and is based on the simple, yet universal insight that dogs bring out the good in people as their innocence helps us reconnect with our own. The campaign has already run in the USA, Australia, Brazil and now in Russia. The concept proposed by the creative team of BBDO Moscow maintains a global brand strategy and meets the peculiarities of the Russian market.
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The Brazilian agency, DM9DDB, was inspired by the classical scene of The Typewriter, staged by Jerry Lewis, to create the Itau Bank campaign. The campaign presents ads with smart digitals solutions that offer more agility for financial management entrepreneurs. The digital solutions offered by Itaú Companies are aligned to the digital strategy the of bank, focused on the use of technological resources to get closer to their customers and facilitate service.
VIEW THE SPOT Spies: Travels Do It For Denmark
Last year Spies Travel Denmark launched the "Do it for Denmark" campaign to address the historical low birth rates in Denmark. The campaign resulted in more Danes traveling, having sex and reproducing for their country.
VIEW THE SPOT The University of Melbourne: Where Great Minds Collide
TRUTH
The University of Melbourne is Australia's number 1, and most respected university both locally and internationally. It is also a world leader in many different fields of research. But rather than being proud of this cultural icon, Melbournians take it for granted. The idea of higher education as a ticket to a dream future has become the default for higher-ed communication. Our challenge was to create an inspiring and differentiated positioning that reflects the truth about the University in a compelling way. We needed to take the first step to re-engage the city, the Australian community and the private sector by re-establishing the University's relevancy - building it as our leading source not just of education, but of ideas and critical thinking. Agency: McCann Melbourne VIEW THE SPOT VIEW THE AD
A daughter sends a parcel and a letter to her mother living alone in a small town with the message that 'some things are good to know'. What the mother does not know brings an unexpected twist in the story.Agency: Dentsu Marcom, India
VIEW THE SPOT Thailand Tourism: The Tattoo Flyer
Tourism Authority of Thailand changed its flyer's format in order to gain more attention at an international tourism expo. Leo Burnett Thailand helped design "The Tattoo Flyer" which could be scanned with your smart phone to find out various things Thailand has to offer.
VIEW THE CONCEPT Nescafe: Virtual Coffee Farm
Thanks to Nescafe's amazing innovation in virtual reality, you can dive into the real source of your coffee, by letting your smartphone open the way to your own personal tour of one of our coffee plantations. Agency: Ogilvy & Mather London.
VIEW THE CONCEPT KitKat: The Break Machine
The Break Machine is the first vending machine that gives away KitKat for doing absolutely nothing. Agency: Nasta/Ogilvy, Paraguay.
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JetBlue has placed tickets all around New York City in bus stop billboards that you need to "Take Off." Agency: Mullen Lowe.
VIEW OUTDOOR Lithuania State Symphony: Venus Flute
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October 01, 2015 13:39 (Edited: February 17, 2023 05:19)
Listening to the classical orchestra is like discovering a beauty of the the classical pieces of art.Agency: J Walter Thompson Lithuania
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To launch new Nordica Smooth Cottage cheese,Agency 59 Canada suggested to the consumer that it tastes so good, and so different, that one tiny taste is all it takes.
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Launching on September 28 during the Packers/Chiefs game, the ad by DDB Chicago stars Green Bay Packers quarterback Aaron Rodgers as he continues his four-year relationship with State Farm and the Discount Double Check (DDC).
VIEW THE SPOT Motor Accident Commission of SA: Get Your S#%t Together
A new outdoor campaign, created by KWP! Advertising for the Motor Accident Commission of South Australia (MAC) urges regional motorists to buckle up, in a not so subtle way.
The fact is, wearing a seatbelt doubles your chance of surviving a crash and substantially reduces the risk of serious injury. VIEW OUTDOOR
The actions of a mysterious black swan are central to a national television advertising campaign starting this week for the Black Swan range of savoury dips from Publicis Mojo Melbourne.
The new campaign is the first concerted advertising investment in Black Swan for at least a decade. The brand originated in South Melbourne and has grown to be the market leader in the category. VIEW THE PARTY SPOT VIEW THE SUPERMARKET SPOT The Australian Financial Review: House Of Cards
New brand campaign for Australia's premier business publication from The Royals, Sydney
VIEW THE CARDS AD VIEW THE BUBBLE AD VIEW THE IRON AD VIEW THE ABACUS AD VIEW THE BIRTHDAY AD Surfrider Foundation : The Museum Of Beaches
The Surfrider Foundation introduce the " Museum of Beaches " through Young & Rubicam Paris
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This video from Ukraine launches a campaign for a start-up named Pecker Player.
Pecker Player is a streaming media player with "speak and watch" option. Welcome the superpowers! VIEW THE SPOT « First « Previous Next » Last » 8 of 8 |
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