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Seen and noted
Ministerio de Transportes de Chile: Social Wreaths CHALLENGEDistracted driving accounted for one in three fatal road accidents in Chile, yet traditional awareness campaigns struggled to capture public attention.INSIGHTThe campaign drew inspiration from âanimitas,â Chileâs culturally significant roadside memorials, to deliver a poignant and culturally relevant message. IDEA"Social Wreaths" reimagined traditional animitas as floral representations of app logos like Instagram, WhatsApp, and TikTokâturning them into sobering reminders of the link between mobile phone use and road fatalities. VIEW OUTDOOR  Claro takes children's rehabilitation to the next level by implementing virtual reality therapies to enhance their skills.VIEW THE SPOT Chile Government Mint : Valuable WomenMelt Pizzas: TeenFortnite - ISDIN: Shield Against Cancer ISDIN and Fortnite collaborate for new skin cancer campaign 'Shield Against Cancer'.VIEW THE CONCEPT  Today's teens are a generation on the move. On the one side, they never stop vibing to music and dance, but above all, they are committed to saving the planet.Bizarrap, Nelly, Anitta, Lay. Music has always been part of Burger King. So why not move with it to take care of the world? Introducing Dance to Grill. A piezoelectric platform that will produce clean energy while you dance to fire up our grills. VIEW OUTDOOR  This is simple, ketchup is red because it comes from tomatoes. Tomatoes have that color thanks to lycopene. Lycopene has many benefits for human health, one of them being skincare. For decades, red has been key in the makeup world, so why not makeup with the red of HEINZ? In partnership with NARS, HEINZ presents Lycopene Makeup.VIEW THE SPOT Hyundai Cancamusa: Connect Your Emotions A Hyundai collaboration with the legendary Latin American band "Los Bunkers", for the launch of The all-new Santa Fe.VIEW THE SPOT  APLA Foundationâs âLetâs Dismantle This Lawâ campaign in Chile aims to change the legal status of animals, who are regulated by a civil code that classifying them as either movable or immovable property, things or objects.VIEW OUTDOOR  In Chile, animals are regulated by the Civil Code, classifying them as either movable or immovable property, considering them as things or objects. This regulation was enacted on December 14, 1855, and has not been under any modifications to this day. VIEW THE AD  In a world where the internet is constantly within our reach, children are exposed to consuming offensive, violent, or adult content.This phenomenon is also present within apps; direct access to the same danger, but a place where no one seems to be paying attention. Installing Samsung Kids on your device is the barrier that keeps your kids away from things they should not access.VIEW THE 3 ADS Stella Artois: Steal Artois Collection Let's be honest, who hasn't taken a glass from a bar "by mistake" at least once in their life? Stella Artois knows this well, which is why they designed the most iconic and coveted chalicenow a cult object worthy of "borrowing." Because Stella Artois doesn't judge the desire to take that perfection home, the brand launched the Steal Artois Collection: VIEW THE CONCEPT Unicef: Press Here Now Spot created to show the inspiration behind the design of BYD Seal as part of the Ocean line designed by BYD Auto globally. Agency: Inbrax, SantiagoVIEW THE SPOT  Copy post:Human beings have always dreamed big, that is why from the BYDreamer community we pay tribute to one of the greatest dreamers in history.Although the beloved little mouse is today a universal symbol of creativity and innovation, before it was just the dream of a person who wanted to change the world. VIEW THE SPOT
Childhood Always Loses
 We were inspired by a social media trend, in which millions of users created content by integrating their faces or messages hidden within landscapes.This is how we turned a viral trend into an idea that allowed us to make visible a reality that, given its crudeness, we ignore, the face of those who suffer the most in war. VIEW THE 3 ADS Fundación Escazú: Human Intelligence In times where artificial intelligence is the protagonist, we created "Human Intelligence", a campaign that shows that in the real world we still have a lot to advance.Agency: Wunderman Thompson, Chile VIEW THE ADS  Are we still dreaming of going to other planets or do we better take care of our own? The dream planet already exists and ZOIO knows it! Unique ecosystems, snow, forests, beautiful animals under and above water.It's time to wake up and unite to protect the Earth VIEW THE SPOT  On World Internet Day, we launched an advertising campaign aimed at discouraging people from self-medicating based on Google search results. The insight behind this campaign is that online health information often contradicts itself in a radical manner, leading to significant confusion and problems. To address this issue, we developed a graphic and digital campaign showcasing different examples of this insight in order to raise awareness of the problem.VIEW THE 1 AD VIEW THE 2 AD VIEW THE 3 AD  In Chile there is a fight about which company has the best fiber optic, currently Movistar has been chosen 2 times in a row as the most stable and the fastest, this is why we positioned ourselves as the best internet option. We were inspired by the first thing people do when they don't have internet because of other companies: memes.VIEW THE HALL AD VIEW THE BATHROOM AD VIEW THE ENTRANCE AD  Chile is one of the countries with the highest consumption of anime in the world, at the same time it's the country with the highest consumption of tobacco in America. Starting both addictions between the ages of 12 and 14. This inspired us to raise awareness through content specially designed for them. We created and produced the first anime miniseries in Chile with two chapters based on two real stories about the fatal consequences of smoking. An integrated digital campaign that not only seeks to visualize a problem, but also the Chilean talent in manga and anime.VIEW THE SPOT  Cheil Worldwide Chile announces the impact of its campaign "The Activist Reserve", which spotlights the urgent issue of murdered environmental campaigners in Latin America, for Mindy.cl, the online psychology platform. Environmental activists are murdered at unprecedented rates in Latin America, and most of these deaths are disguised as apparent suicides. Cheil Worldwide and Mindy.cl demonstrated that these activists must not only fight for nature, but for their lives, and the success of "The Activist Reserve" has directly contributed to changes in law in Chile. VIEW THE SPOT CONAF: Help Us Prevent What Nobody Wants To See The Chilean creative agency collaborated with the National Forestry Corporation, an entity belonging to the Government of Chile, with the creation of a commercial produced for the first time by human carelessness. The audiovisual campaign captures 100% real images of the fight against the forest fires that the country is currently suffering. In the middle of a forest emergency due to the sources of fires in the south-central zone of Chile, the spot reveals the flames and accidents caused by human negligence, since 99% of the fires are caused by people and their negligence. The call of this piece shared on TV, channels and digital platforms; seeks to raise awareness among the population about the impact of the fires that have affected areas such as Maule, Nuble, Biobio, La AraucanÃa and Los Rios and the hard work that the brigade members of the organization are facing to put out and appease the fire.VIEW THE SPOT Plastic Oceans Fundacion: New Species Studies show that by 2050, the amount of plastic in the sea will exceed the living species.VIEW THE FIRST AD VIEW THE SECOND AD  Three new print ads from Chile for Volando en VVIEW THE BEDROOM AD VIEW THE BREAKFAST AD VIEW THE STUDY AD The Blue Boat Initiative: The Worst Traffic Accidents Whales have a huge impact in our ecosystem. More than 1000 whales were run over by ships the last year, a tragic accident that translate in more than 2 tons of carbon that could have been absorbed by its enormous body. This is why The Blue Boat Initiative exist, an oceanographic buoy alert technology made for search and protect whales and also study the oceans valuing marine ecosystem services, necessary to face climate change.VIEW THE AD  When you own a Jeep, you own a vehicle that can take you anywhere and anytime you want. So, every day's problems are not a problem if you love living in remote places. That key difference makes Jeep's a most desirable brand, specially in South American countries that have wide range of landscapes.VIEW THE TOILET PAPER AD VIEW THE CONTRACTIONS AD VIEW THE ROCKY AD Burger King: To Go As Far As You Can Thanks to the Burger King app and its order and collect feature, you can buy your meal as you go and pick it up to enjoy it wherever you want. But how far will you go resisting the temptation of eating that delicious flame-grilled burger? Google Street View helped us to know the answer.VIEW THE LOS ANGELES AD VIEW THE LONDON AD VIEW THE MUNICH AD VIEW THE PARIS AD |
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New print from Simple, Chile for client Focus 
New radio spot from Havas, Chile for Hyundai 
From Chile a new spot to explain the relationship between money and women
Three new outdoors Melt Pizza from Inbrax, Santiago 
A striking print campaign to educate about organ donation in Chile.
Petfood is canned Chicken. Print from Whiskas 
New print from Frutos del pais, Chile
Goes in one end comes out the other, perfectly 
A Hyundai collaboration with "Cancamusa" for the launch of The New i20.
From Inbrax, Chile a new interactive spot for Unicef
A penguin is featured is this message from WWF Chile 
Mallplaza solve the the problems of a Mother's Day gift
From Chile, Havas has created a new spot the Movistar Companies
Havas have created this spot for Fantasy