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Seen and noted
 Many women are on the fringes regarding leadership and technical positions. By creating a road in a woman's eyeshadow, this ad for International Women's Day encourages women to leave the shadows and step into the limelight. VIEW THE AD  To mark Father's Day, Edoko, an online retail platform, subtly uses the shape of genes as threads on jeans to celebrate fathers as the source of great genes. Agency: Zedi, Africa VIEW THE AD  To celebrate Children's Day in Nigeria, Zedi Africa, a young advertising agency, spotlights a child's creative rite of passage - from how they create art by writing and painting on walls in their homes to becoming great artists and storytellers in the future.VIEW THE PICASSO AD VIEW THE SHAKESPEARE AD VIEW THE FOUNDERS AD Letshego Africa: We are Africans We set out to dramatize Letshego's manifesto and its commitment to being a cheerleader and enabler of Africans as they reach for their goals.Africans have shown up more resilient than ever. However, following the covid 19 pandemic, it is important, the people are celebrated and reminded of how powerful they are in the face of any challenge, especially with the digital power (a digital platform) from the brand. The business sought to create a manifesto poetry video delivered in the most energetic and inspiring way- Indeed WE ARE AFRICANS! Agency: Webcoupers Consulting VIEW THE SPOT  Valentine comes with lots of romantic ambience for couples. Quite a number of people outdo themselves in this regard - rose petals on a cosy bed, candle light dinners with expensive wines, beach side parties and many more.All these set the right mood for valentine babies. On a lighter note, our advice is "Don't be caught unprepared 9 months from now". VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  We follow a young boy and his football to a football fan site in Lagos where the best supporters in the world gather to watch a gameVIEW THE SPOT  Independence is the freedom to choose how to live. To celebrate Nigeria's Independence Day, 2020, we sent forth a reminder that taking control of our lives as a nation and as individuals, is worth it. This is something we should be proud of.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD One Wildcard: Speak Truth To Power For too long, Nigerians have lived in inherited silence about the ills that happen in society and by extension, with the government in power. For too long this has reigned, but no more. Now is the time to not only speak up but to speak the truth. For in such truths do we find true freedom.VIEW THE SPOT  We likened the journey of Independence to fine wine and aged cheese - as the years go by, they get better. Therefore we should not only look back to learn from the past, but also look forward with hope and determination. Great things take time.VIEW THE CHEESE AD VIEW THE WINE AD Kilimanjaro Restaurant: Why Not The good thing about being independent is getting to make your own choices and learning from them even if those choices include pairing up unlikely foods and enjoying them.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD VIEW THE SEVENTH AD  Most men in traditional African societies are averse to displays of affection and words of affirmation from loved ones. The phrase "I Love You" is almost a taboo and is often received with cynicism and sometimes...awkward silence. Especially by Fathers. This social experiment seeks to recondition the minds of adult Nigerian men, reshaping their responses to the 'L' word. Leveraging the Father's Day celebration, we want to consciously get people to express love to adult male figures, especially fathers.Agency: Insight Publicis VIEW THE SPOT  Insight Publicis have created these ads for Curving CoronaVIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR  Amstel logo's familiar red and white becomes the landscape/platform for active celebration, beaming the spotlight on the very common activities during Christmas celebration in Nigeria thereby taking it from something merely aesthetic to something really meaningful that Nigerians can relate to, supporting the brands philosophy.Agency: Leo Burnett, Lagos, Nigeria VIEW THE BEACH AD VIEW THE OWAMBE AD VIEW THE DINNER AD  People living with HIV/AIDS are often stigmatised, treated with disdain or fear. This is largely due to ignorance about the virus. Therefore the objective of the creatives is to educate while urging people to support and love people living with HIV/AIDS.Agency: ONEWILDCARD VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Kilimanjaro Restaurant: A Rare Photo (World AIDS Day) We couldn't overemphasise the fact that as a community, we should shun AIDS-related-discriminations. They're ugly. Agency: ONEWILDCARD VIEW THE FIRST AD VIEW THE SECOND AD Flex Condom: Wetter is Better Noah's Ark, Nigeria has illustrated this "Wetter Is Better" print campaign for Flex Condoms.VIEW THE BRUSH AD VIEW THE FINGER AD VIEW THE KEY AD VIEW THE SCREW AD  As a catering company, we know how much people love buffets because one has the freedom to eat as much as one wants. With independence, nothing is off the table. Literally. Agency: ONEWILDCARD VIEW THE AD Nibbles Creamery: Love, Strength & Cake The Nigerian anthem has as part of it; "to serve our fatherland with love and strength and faith." To celebrate Nigeria's Independence Day this year, we placed our hands on our chests and sang our hearts out with our own version of the national anthem. We just figured 'cake' is yummier. Agency: ONEWILDCARD VIEW THE AD  When currency is phased out, they're pasted on boards or walls in stores and other places where they are legal tender, to inform the public. This visual shows that British legal tender and authority is nullified in Nigeria.Agency: ONEWILDCARD VIEW THE AD  Noah's Ark, Nigeria has illustrated this print campaign for Flex Condoms.VIEW THE CHOCOLATE AD VIEW THE FLOWER AD VIEW THE WINE AD Nibbles Creamery: Spare N'horn During Eid, all parts of the slaughtered ram are consumed except for the horns. Let Nibbles cone ice-cream compensate for the ram parts you couldn't have.Agency: ONEWILDCARD VIEW THE AD 2019 Mother's Day: The Platinum Resume It's a global norm to have a resume highlighting expertise, skill set and achievements for professionals, so why shouldn't mothers, holders of arguably the toughest job in the world, have one? On Mother's Day 2019, we decided to write a befitting resume for our mothers, call it the Platinum resume. Agency: ONEWILDCARDVIEW THE CONCEPT Kilimanjaro Restaurant: This Is Our Way At Kilimanjaro Restaurant, we believe in fostering bonds with great tasting meals. The constant effort to bring smiles to our customers' faces, satisfaction to your bellies, and the drive to build and strengthen relationships that last the African way is what we're all about. Agency: ONEWILDCARD VIEW THE SPOT  An illustrated representation of this year's theme for World Refugee Day; Step With Refugees. To seek asylum from countries that offer it, refugees take terrifying journeys fraught with dangers that prove, too often, fatal for many of them. They need all the help they can get to create a safe space, a haven where they can pick up the pieces of their lives and thrive. Everyone who can render that help should, no matter how little. Agency: ONEWILDCARDVIEW THE AD  Noah's Ark, Nigeria has illustrated this cheeky 'Make it Oral' print campaign for Oral-B.VIEW THE 69 AD VIEW THE KISS AD VIEW THE BEHIND AD  The ad is influenced by the two main acts that makes up Eid al-Adha; circumambulation and sharing of meat with the people around you. Agency: ONEWILDCARDVIEW THE AD Project Alert on Violence Against Women: Doodles Children may look fine on the outside but inside they are in deep pain. Project Alert on Violence Against Women wants to #BreakThecycle. Agency: Up In The Sky, Lagos.VIEW THE SPOT  Don't rob them of the gifts you can't give them. Agency: Insight Publicis, Lagos.VIEW THE INNOCENCE AD VIEW THE FREEDOM AD VIEW THE TALENT AD  As a local extension of a global agency, our ad is a reflection of our originality and creativity. Using local insights to create solutions for our clients.The yellow bus with its double black stripes is synonymous with Lagos. Its not only a common fixture on Lagos roads, being the local mass transport vehicle, but it has become an identifiable cultural icon. Agency: Leo Burnett, Lagos VIEW THE AD Electionpadi: Electionpadi Ahead of Nigeria's 2019 general elections, Electionpadi seeks to appeal more to the young demographic for them to me more involved in the country's electoral process. Electionpadi is a voter eduction chatbot adding some fun and interaction to the Nigerian electoral sphere. Agency: ONEWILDCARDVIEW THE CONCEPT  Before you complete this transfer, a Nigerian child would have died due to shortage of blood. Find blood drives near you. Donate today. Agency: BBDO West Africa, Lagos.VIEW THE AD Guinness Nigeria: More Than You Can Beer During the festive period a lot of alcohol is consumed during celebrations, this campaign via BBDO, West Africa, seeks to encourage people to drink in moderation, using a play on words and familiar imagery.VIEW THE 1ST AD VIEW THE 2ND AD Project Alert On Violence Against Women: Questions Up In The Sky, Lagos has created this spot for Project Alert on Violence Against Women to help end domestic violence. VIEW THE SPOT World AIDS Day: Dress the Part In commemoration of the World AIDS day, agency ONEWILDCARD, portrays HIV/AIDS as a dangerous (weather) situation that requires one to dress properly to protect him/herself. VIEW THE AD  Using one of the iconic images from Nigeria's Independence day celebration in 1960, ONEWILDCARD put a spin to the end of the relationship between Nigeria and it's colonial master. VIEW THE AD  Onewildcard present their own recruitment ads for designers.VIEW THE HAVEN AD VIEW THE MAGIC AD VIEW THE ACCESS AD  Moments is a story of how two middle aged men strike off a friendship while on a long bus ride from the eastern part of Nigeria to the commercial nerve centre, Lagos. It tells of how data (the internet) helps them connect with each other and ultimately helps set up a warmer family reunion for the less tech savvy of the two friends. VIEW THE FIRST SPOT VIEW THE SECOND SPOT  Noahs Ark, Nigeria present these print spots for Indomie noodles.VIEW THE CAR AD VIEW THE HOUSE AD VIEW THE ONIONS AD VIEW THE PEPPER AD Boko Halal: Bring Back Our Girls Short Rationale: After over 600 days in captivity in an election year, to further highlight the plight of the missing Chibok girls, we had to occupy bills!VIEW OUTDOOR |
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Champion boxer Joshua features in this spot for Globalcom