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Top 6: November 4th 2009
Outdoor

The Economist Magazine: City Blitz - economistcardio

Top 6: November 4th 2009
For the latest "City Blitz" (previous cities included Philadelphia & Seattle) effort from the Economist, this poster from BBDO New York hung in 75 cities in the Dallas area. Because the posters were backlit, they resembled the glowing red monitors displaying the difficulty level on the gyms’ cardio machines.
Credits Other credits

WRITER: Pierre Lipton

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