 |
Print
Israeli food bank: Food Bank
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Shalmor Avnon Amichay / Y&R Tel Aviv was tasked with raising awareness to the distress of poor hungry families and to the existence of the Israeli Food Bank, an organization that helps them through donations. The Creative Idea: Use two daily but opposed icons and combine them. This creates a visual dissonance that emphasizes the difference between a normal household, and a poor one forced to eat off the street.
Original Photographer: Chema Madoz VEGAP 2007 |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
