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Seen and noted
 The Vagina Museum, the worldâs first bricks-and-mortar museum dedicated to vaginas, vulvas and the gynaecological anatomy, has launched an emergency crowdfunding appeal with a goal to raise funds to avoid closure. The Vagina Museum plays a crucial role in breaking the stigma surrounding gynecological anatomy and contributing to a broader cultural shift from shame to celebration. VIEW 4 OUTDOORS  KFC's BELIEVE campaign in the UK and Ireland has been extended via agency, Mother. Building on the 2024 launch, this new chapter delves deeper into the playful mythology surrounding KFC's passionate dedication to chicken. The campaign takes you to an enchanted forest where a colossal golden egg totem and a group of devoted 'Believers' embark on a journey toward a lake of KFC's legendary gravy.VIEW THE SPOT  âVery has released the latest chapter of its distinctive Haus of Flamingo brand platform which, for the first time, is branching out beyond womenswear to reflect customer shopping habits. Haus of Flamingo has had a flying start since launching in Summer 2024, driving strong brand attribution and greater distinction. This has driven an impressive 10% uplift in brand consideration across the retailerâs womenswear category. Now, for the first time, Haus of Flamingo is spotlighting Veryâs multi-category fashion offering.VIEW THE SPOT  Peroni Nastro Azzurro 0.0%, the super-premium Italian beer brand from Asahi Europe and International, launches a new full year campaign, âThe Italian Way,â set to celebrate the treasured traits of Italian culture, passion and style. To launch the campaign Peroni Nastro Azzurro 0.0% debuts âThe Welcome Presentâ, an entertaining spot starring Scuderia Ferrari HP racing drivers, Charles Leclerc and Lewis Hamilton. This is McCann London's first campaign for Peroni since McCann Worldgroup won the global account in September 2024.â VIEW THE SPOT Kahlua: The Scheaky Espresso Martini Glass Wieden Kennedy London is back with another bold St. Patrickâs Day campaign for Kahlua - this time with a cheeky solution for cocktail lovers facing âSt. Patrickâs Day pressureâ to drink stout. The Schneaky Espresso Martini Glass is a hand-blown glass designed to disguise an Espresso Martini as a pint of stout. Research shows that 64% of drinkers have felt pressured to order a certain drink to fit in, and 42% fear judgment for choosing a cocktail over a pint on St. Patrickâs Day.VIEW THE 2 SPOTS Walker's : They're Back
UK
March 14, 2025 18:13 (Edited: March 27, 2025 08:34)
 Following a huge reaction to the news that Walkers Worcester Sauce crisps were returning (but only in Worcester), VCCP and Good Relations have launched an integrated campaign to share the news that the iconic flavour will now be available nationwide. Walkers reached out to heartbroken fans who were still mourning the loss of the flavour, which was withdrawn in 2023, to tease their return. But the initial announcement that the Lea & Perrins favourites were coming back carried an important twist: they were only available in Worcester, at a single corner shop. The announcement caused a frenzy, turning the town purple as a giant six-metre crisp pack floated down the River Severn past Worcesterâs beautiful cathedral. VIEW OUTDOOR Kelloggs: Kelloggs Town âKelloggâs Town, a brand-new digital experience from Kelloggâs, is set to redefine the way in which breakfast fans across Europe interact with one of the worldâs most iconic cereal brands. On the back of Kelloggâs recent strategic investment to drive growth for its iconic cereal brands and the category, this next-generation experience, designed and built by Merkle, in partnership with Dentsu Creative, will enable Kelloggâs to win customer mindshare and drive loyalty. Kelloggâs is also working with Carat UK to implement an outcome-based media buying strategy which complements the digital experience. VIEW THE CONCEPT Three: An Interview 100 Years In The Making As part of the Threeâs #WeSeeYou Network, an initiative in partnership with Chelsea FC Women that recognises and champions women in football, Three has recreated Lily Parr, arguably one of Englandâs greatest players â estimated to have scored more than 960 goals in her career, which is more than Cristiano Ronaldo. By bringing her to the present day via AI technology for a never-before-seen inspirational conversation with former Chelea FC Women player turned TV presenter, Karen Carney, Three hopes to inspire the next generation of âLilyâs. The three-minute interview, launched through PR and social media on International Womenâs Day, VIEW THE SPOT  The National Cyber Security Centre (NCSC) has unveiled âTough Protectionâ, a new multichannel campaign under the Stop! Think Fraud initiative, encouraging individuals and small businesses to activate 2-Step Verification (2SV) to protect their online accounts. The push was developed in partnership with M&C Saatchi UK.VIEW THE SPOT Pukka Herbs UK: Sleepless Beauty New research from Pukka Herbs UK reveals young women across the UK are missing out on vital sleep, averaging just 6.4 hours a night despite admitting eight hours was their optimum. To shed light on the challenges of getting good shut-eye in the modern world, Pukka Herbs UK has partnered with best-selling author, Otegha Uwagba, to launch Sleepless Beauty, a rewrite of the classic Brothers Grimm tale, Sleeping Beauty. The story has undergone a contemporary makeover, reflecting the modern-day trials and tribulations women face when getting a good night's sleep. According to the research, 68% of women aged 25-44 agreed they struggle to get good sleep, VIEW THE CONCEPT  This International Womenâs Day 2025, Scenester Films is proud to be partnering with Our Streets now, to host the digital premiere of âTailingâ - a new short film, written and directed by the award-winning director, Lauren Midwinter. Our Streets Now is an organisation that is committed to ending public sexual harassment (PSH) and has been at the forefront of this fight since their foundation in 2019. VIEW THE SPOT  Womenâs Aid, the UKâs leading charity working to end domestic abuse, has launched a ground breaking new campaign, âThe Monster Who Came to Teaâ, aimed at pressuring the government to re-evaluate funding for domestic abuse support services ahead of the Spring Spending Review. Inspired by a beloved childrenâs book, this poignant campaign tells the harrowing story of a mother and daughter experiencing domestic abuse,VIEW THE SPOT  Publicis London has unveiled a new campaign for Essity brand Leukoplast, âUndeservedâ, the first campaign delivered under the new âHealing For Every Bodyâ global platform. Targeted at healthcare practitioners, the campaign raises awareness of the barriers to healing that many patients face whilst shining a light on critical issues in healthcare, such as skin tone bias and age bias, and advocates for a more inclusive approach and healing equity for all. VIEW THE SPOT Refuge: Make The World A Refuge Domestic abuse charity Refuge is following up on its Make the World a Refuge campaign with a sea of red flags at Londonâs Outernet. The installation will feature quotes from domestic abuse survivors to highlight the often unseen, unrecognised and unreported forms of harm and control that women face. Created by London-based agency AMV BBDO, who partnered with Pixel Artworks and Collective Studios, the campaign will run at the Outernet immersive space in Charing Cross Road for the whole of March 8thVIEW THE SPOT VIEW THE 5 ADS  In the latest "Relax, It's iPhone" campaign, Apple pays homage to Saudi soap operas in a new Ramadan series. The campaign showcases how advanced camera features in iPhone 16 Pro can smooth out life's dramatic moments. The campaign is launching across Saudi Arabia and consists of two spots â âThe Matchmakerâ and âFavorite Sonâ. The spots feature well-known Saudi soap stars and rising social media personalities including Reem Al Habeeb, Adwa Bader, Abdullah AlSadhan and Waleed Alkahtany.VIEW THE 2 SPOTS  SMARTY, the SIM-only mobile network owned by THREE UK, launches the next instalment of its âLess Malarkey, More SMARTYâ campaign on 3rd March. Developed by The Gate, MSQâs award-winning brand and customer experience creative agency, the fully integrated campaign features two new spots alongside out-of-home, radio, social media, and customer experience activations. Media planning and buying have been handled by Zenith.VIEW THE 2 SPOTS  Following the success of âIconsâ and âIt's not a little thing. It's everythingâ campaigns, Tesco is continuing its big, bold out-of-home work for Pancake Day. The tactical poster helpfully reminds shoppers that today's the day to use the simple, yet delicious recipe. But like any successful pancake, the entire ad is flipped.VIEW THE 2 ADS  Great Western Railway (GWR) is back with a new instalment of its much-loved Famous Five campaign inspiring leisure travel with GWR. 'A Thrilling Engagement' signals the next chapter of one of Britain's most consistent, long-term creative platforms. As spring arrives and the days start to brighten, the Famous Five are back to inspire more passengers to take leisure journeys. To do this, the brand is looking to shine a light on some of the lesser known and unexpected destinations and activities across the GWR network. adam&eveDDB's multi-channel campaign kicks off with a hero 60-second spot, directed by Oscar and BAFTA-winning director Peter Baynton (The Boy, the Mole, the Fox and the Horse). The film is produced by acclaimed film and animation studio Not to Scale.VIEW THE SPOT  Ground transport provider Uber for Business has launched a dynamic out-of-home (OOH) advertising campaign at London City Airport, designed to engage business travellers as they arrive in the capital.VIEW 2 OUTDOORS  A first-of-its-kind talking tree has appeared in a bold new campaign to help young people reconnect with nature. The campaign features a 30-second film featuring a tree that can "speak" using AI-powered technology. Through real-time sensory data, the tree reflects on its experiences, emotions, and relationship with humansâoffering a unique perspective on the natural world. Created by Droga5 London and Droga5 Dublin, part of Accenture Song, for Agency for Natureâa pop-up creative agency founded by nonprofit Purpose Disruptorsâthe campaign seeks to bring nature into the heart of youth culture.VIEW THE SPOT  Channel 4âs award-winning in-house creative agency 4creative has launched its latest campaign, in support of the upcoming new series of reality show Tempting Fortune. The new campaign, live from March, ties in with the showâs theme of resisting temptation by highlighting how the struggle to resist temptation is 'a tale as old as time'. Set in the depths of the Malaysian jungle, complete with a lush backdrop of Renaissance-style paintings which depict people struggling to resist temptation,VIEW THE SPOT  London Fashion Week got a shock to the system last week - Quaker Oats crashed the scene with a dress made entirely of porridge including oat covered boots. Designed by creative studio Uncommon and worn by TikTok influencer Lily Rose (two million followers), the oat couture fit turned heads and raised eyebrows from those passing by. VIEW THE SPOT  What does it really mean to fight your demons? In the short film Fight Your Demons, director Will Dennies brings that struggle to life. Created for the charity Body & Soul and commissioned by Media Trust, the film has recently been announced as a finalist at the Smiley Charity Film Awards 2025. At its core, Fight Your Demons is about young people facing one of the hardest battles imaginable: life after a suicide attempt. Heartstopperâs Corinna Brown centres this struggle and grounds the story with a beautiful, intimate performance.VIEW THE SPOT Pregnant Then Screwed: The Career Shredder Pregnant Then Screwed and a collective of advertising creatives have launched âThe Career Shredderâ, a new campaign to highlight that the motherhood penalty is worse than ever with 74,000 mothers a year now being mistreated when pregnant, during maternity leave or when they return to work. Today, Pregnant VIEW THE CONCEPT  The Royal Air Force (RAF), in collaboration with creative company House 337, has launched its most ambitious recruitment campaign yet for the RAF Reserves. The groundbreaking campaign, live from February 24, 2025, marks a significant milestone for the RAF Reserves with its largest media spend to date and introduces an innovative approach to geo-targeting designed to reach new audiences. The campaign, titled âReserves - Find Something Moreâ, is a full-funnel initiative aimed at inspiring individuals aged 18â45 to consider part-time service in the RAF Reserves. VIEW THE SPOT  LinkedIn has unveiled its new social-first campaign, âGot Itchy Feet?â by VCCP to help young professionals navigate the UK job market and find their next opportunity with more confidence and ease. The new campaign focuses on the unique career aspirations of young professionals, helping those at the beginning of their careers discover job opportunities that truly match their needs and goals. VIEW THE 2 SPOTS  Å koda is launching its first electric compact SUV, Elroq, with a global campaign highlighting how curiosity can lead to inspiration. âBe More Elroqâ, created by FCB London, centres around the idea that everything in the world â including chipmunks, clouds and raccoons â can be a source of inspiration if youâre curious enough. The 45-second hero film opens on a chipmunk sitting surrounded by nuts in a completely stripped-back, green world. VIEW THE SPOT  Tesco Clubcard is turning 30 and to celebrate 30 years of rewards for customers, has worked with BBH London on a campaign that reminds the nation of just how rewarding its membership can be whilst leaning into three decades of nostalgia. All media buying and planning for the campaign was handled by EssenceMediacom. Since its launch in 1995, Tesco Clubcard has given customers access to money, groceries and fuel as well as extra discounts with Clubcard Reward Partners on everything from flights and holidays, hotels and meals out to family days out. VIEW THE SPOT 1664 Blanc: Fashion Week 1664 Blanc, the premium beer brand, is making a bold statement this season by stepping back into the world of fashion with an innovative campaign by Fold7. 1664 Blanc is pushing the boundaries of what beer can do by challenging convention and merging the worlds of beer and fashion. Not just comparing itself to luxury items, but behaving like one â embracing an attitude that is as stylish and playful as the industry it celebrates. VIEW OUTDOOR VIEW THE 3 ADS  Papaya Solitaire is bringing satisfying order to the everyday hustle in a major new out-of-home campaign by independent creative agency Youâre the Goods. The campaign breaks today and sees Papaya Solitaire â a modern, skill-based social tournament version of the ancient card game â taking over major OOH sites, including London St Pancras and Manchester Piccadilly. Youâre the Goods was inspired to come up with the creative proposition, âTurn chaos into orderâ, by the object of Solitaire, which is to arrange seven columns of dealt cards into four neat piles, organised by suit and rank. VIEW 4 OUTDOORS  Audi is releasing the latest in a series of eye-catching OOH executions as part of a wider campaign to introduce the new fully electric Audi A6 e-tron models as the benchmark in the premium EV segment within the UK. Created by BBH London, each element of the campaign will reveal key features, such as unrivaled range, fast-charging capabilities, and next-level technology, that set the A6 e-tron models apart as the future of electric luxury.VIEW OUTDOOR  The worldâs number one laundry brand, Dirt Is Good, has teamed up with Arsenal to launch a powerful new campaign to tackle the shame surrounding period stains in sports. Backed by Arsenal stars including Beth Mead and Leah Williamson, it aims to inspire and empower the next generation of players so all women and girls can play on without fear.VIEW THE 2 SPOTS  Coach launches 'On Your Own Time,' a campaign starring global ambassadors Elle Fanning, Nazha, KÅki, and Youngji Lee. The campaign introduces Coachâs Spring 2025 collection with a powerful message about having the courage to set the pace of your own life instead of racing to keep up with societal expectations of continuous progress. âOn Your Own Timeâ is the latest exploration of 'The Courage to Be Real,' Coachâs purpose-grounded platform inspiring young people to express their many selves with confidence. VIEW THE 2 SPOTS  Ambika Mod, Star of One Day and This Is Going to Hurt, gives a humorous performance in the latest Make My Money Matter campaign advert, âBeepâ. The campaign group â founded by filmmaker and activist Richard Curtis â today mounts further pressure on UK high-street banks â Barclays, Lloyds, HSBC, Santander, and NatWest â to stop financing new fossil fuels. It follows on from previous films raising awareness of the links between the UK financial sector and the climate harm caused by the fossil fuel companies they finance: Oblivia Coalmine, starring Olivia Colman and The Hidden Relationship,VIEW THE SPOT  NHS England has today launched its first-ever national campaign to support breast screening, âThat Feelingâ. The multichannel push, which aims to encourage eligible women to attend their screening appointments and increase early detection of breast cancer, was developed in partnership with M&C Saatchi UK. The new campaign, part of the ongoing âHelp Us, Help Youâ initiative,VIEW THE SPOT  Director Johnny Kelly crafted the centrepiece of Humane World for Animalsâ rebrand. The film spotlights their commitment to creating lasting change for animals everywhere. The stop-motion film follows five animals as their situations evolve, from downtrodden and neglected to rescued, saved and homed. All set to a new rendition of Peter Gabrielâs âSolsbury Hillâ, recorded by Grammy-nominated star Sia.VIEW THE SPOT  McCann Bristolâs latest campaign for Pink Lady apples leans into the distinctive taste and âfizzâ of their apples for the very first time â encouraging consumers to do the same and find what makes them uniquely âfizzyâ.The âFind Your Fizzâ campaign takes a fresh approach to marketing Pink Lady® applesâ unique flavour and taps into McCannâs research that reveals many Brits, particularly younger women, are often hesitant to express their true selves due to fear of social judgement. To help celebrate the uniquely fizzy Pink Lady® apples, the multi-channel âFind Your Fizzâ campaign champions individuality by celebrating those unapologetically moments of joy and mischief we often suppress. VIEW THE SPOT  Two spicy Zinger fillets, supercharger mayo, cheese and now, for the first time ever, a crispy hash brown - KFCâs ultimate cult product, the Double Down, is back and spicier than ever as the Zinger Double Down. VIEW THE 3 SPOTS  Suicide&Co, a UK charity dedicated to providing therapy and long-term support for people bereaved by suicide, today announced the launch of âHeirloomsâ â a short film to highlight the often-unseen impact of suicide bereavement. Produced by Sticker Studios and directed by Luke Brookner, in collaboration with VML UK and executive producer Will Castle, the film explores how those bereaved by suicide carry an unwanted âHeirloomâ, and how grief is triggered by moments in time like parenthood or shared activities like going to the football.VIEW THE SPOT  Beats introduces its most advanced fitness headphone yet, the Powerbeats Pro 2 - redesigned for maximum stability and engineered for athletic performance. Featuring cutting-edge innovations, the upgraded model includes hyper-accurate heart rate monitoring, adaptive EQ, active noise cancelling, transparency mode and an improved ear hook for a locked-in fit. VIEW THE SPOT |
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