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Volkswagen has launched a charming campaign that taps into the quirky persona of each of its key models, including the Golf, Tiguan, Amarok and Polo. The four films, by DDB Sydney, focus on each model’s personality with each coming to life by telling a real human story, such as confidence to get out of the mud for the powerful Amarok V6.
Credits
Other credits
Creative Partners: Jade Manning & Vincent Osmond
Managing Partners: Mandy Whatson & Nick Russo
Group Business Director: Astrid Noble
Senior Business Directors: Lisa Little-Cain & Oliver Gould
Senior Business Managers: Alex Lawton & Luke Thistleton
Business Manager: Hannah Makris
Business Coordinator: Rasheida Cooper
Chief Strategy Officer: Carl Ratcliff
Planning Director: Annabelle Rogers
Head of Integrated Content: Sevda Cemo
Production Coordinator: Izzy Robertson
Volkswagen
Marketing Communications Manager: Rowena Kanna
Brand and Retail Communications Manager: Julia Reimnitz
Brand Communications Specialist: Hayley Phillips
Volkswagen Commercial Vehicles
Marketing Manager: Nick Reid
Product Marketing Manager: James Thompson
Retail & Digital Communications Manager: Nathan Johnson
Production Company
Managing Director: Michael Ritchie
Post Production: Arc
Editor: Peter Sciberras
VFX Artist: Eugene Richards
Colourist: Billy Wychgel
Original Composition: SILK
Composers / Producers: Will Canning, Arian Jalali
Executive Producer: Chris King
Sound & Music House: Rumble Studios
Sound Designer: Cameron Milne
Composer: Johnny Green
Sound & Music Producer: Michael Gie
Casting: Danny Long Casting
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