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Top 6: February 5th 2020
Print
Polestar: Goodbye combustion engine
Top 6: February 5th 2020
As part of the international launch campaign "Goodbye Normal", Polestar and international creative agency ACNE created the print "Goodbye combustion engine". The long copy ad reads like an obituary for the internal combustion engine as if it were a person. The ad is a friendly dig towards the combustion engine that has been affecting the environment and polluting the air for over 160 years.
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