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Top 6: February 5th 2020
Xbox and McCann London are proud to announce the launch of "The Rough Guide to Xbox" on January 30. Created in partnership with Rough Guides, one of the world's leading travel guide … read morepublishers, the book is Rough Guides' first-ever edition dedicated to virtual worlds, and works as a fully-functioning travel guide, exploring the stunning beauty of games beyond traditional gameplay. Featuring top travel tips and photos shot by a professional in-game photographer, “The Rough Guide to Xbox” is intended, like other Rough Guides books, to be a valuable travel companion, except that every place from cover to cover can only be visited virtually in Xbox games – which have become vast, hugely detailed, and jaw-droppingly beautiful. It’s designed to encourage occasionally wandering off-piste away from the gameplay action to explore games for their sights to see. The book features worlds from games such as Halo 5: Guardians, Metro Exodus and Forza Horizon 4, all of which are available on Xbox Game Pass.
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Credits
Other credits
Rob Doubal - Co-President
Laurence Thomson - Co-President
Karen Crum – Head of Strategy
James Appleby – Senior Planner
Dan Howarth – Head of Art
Matthew Thomas – Designer
Angelika Juszczyk - Designer
Clare Prager – Project Director
Anna Curtis – Project Manager
Hannah Graff – Senior Project Manager
Rob Smith – EVP and CCO at McCann UK
Sailesh Jani – Managing Partner
Nicole Robinson-Spaude – Senior Account Director
Melanie Vickers – Account Director
Anastasia Imam – Account Manager
Eloise Thompson – Account Executive
Sergio Lopez - Chief Production Officer McCann Wg EMEA, MD Craft EMEA
Kin-man Ly – Executive Producer
Ellis Faint – Head of Studio
Alex Dougan - Producer
Aurelija Salickaite – Junior Producer
Steve Tester – Print Producer
Jamie Cooper – Producer
Ben Twiston-Davies - Director
Fire Without Smoke - Production Company (Film)
Craft London – Post Production
Rough Guides – Publishing Company
MIAI – Partnerships Agency
Assembly – PR Agency
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