For decades, KFC has been a brand that has pushed the limits of creativity for the love of its finger lickin' good chicken. Through its relatable and quirky creative campaigns … read moreglobally, KFC has not only cemented its place in everyone's hearts but continues to prove why it is one of the all-time favorite restaurants amongst family and friends in the Middle East. Now, to celebrate the freedom that comes with eating with your hands - and to emphasize that eating at KFC is always a fun and super casual experience, KFC got NAPKINIZED. Using a special ink-resistant tissue paper, KFC turned their menus, placemats, food bags, posters, flyers, and even their cashier receipts into tissue napkins of different shapes and sizes. A UV printer machine was customized to print on these special napkins and used a special bio-degradable and eco-friendly ink formula so that customers could safely use them. Produced in the United Arab Emirates by TBWARAAD, KFC's Dubai-based full-service agency, "NAPKINIZED" has started in Dubai and Beirut in February 2020 and is rolling out across more than 87 restaurants in the UAE and Lebanon.
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