 |
Tv
IBM: A Smarter Business Engine
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Charles and Ray Eames' design philosophy was all about embracing playfulness. Whether they were designing furniture, toys, or iconic exhibits such as 1961's Mathematica - a partnership with IBM. Inspired by the Eameses early work with IBM, George P. Johnson created a 10-foot tall, interactive machine. The installation uses playful metaphors, and the behaviour of the plastic balls as they travel through the tracks and mechanisms of the machine helps to visualise the key steps to a more modern organisation. In essence, proving the power of design to make the complex, simple.
Experiential Marketing - George P. Johnson Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
