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Top 6: April 29th 2020
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Carlsberg: Adopt a KegTop 6: April 29th 2020
Carlsberg is supporting bars in its homeland of Denmark by asking people to adopt a keg, which they can fill up virtually from home now and exchange for real beer in a real bar as soon as they are able to reopen. To take part, all beer-drinkers need to do is enjoy a bottle or can of Carlsberg at home during the lockdown and scan the label to add it to their virtual keg on Carlsberg’s website (carlsberg.dk). People can fill their virtual keg with four scanned beers, adding up to one beer a day at which point they will earn two post-lockdown pints, on Carlsberg, to share with a friend when visiting their favourite bar, pub or restaurant.
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