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Top 6: May 6th 2020
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Snickers: Water Cooler

Top 6: May 6th 2020
As people are getting restless in quarantine and missing the outside world each day, Snickers and BBDO Guerrero found a bold way to highlight one of the best things about staying home— being you.A twist to its famous tagline "You're Not You When You're Hungry",the series of social posts shares the amusement of missing out on office pet peeves while being your truest self when staying at home. The social media campaign on Facebook ‘’you stay you when you #stayhome’ is growing into a crowdsourced effort, as people fill in the blanks and share their own relatable and comical stories, which are being turned into relevant, nonstop content.
Credits
  • David GuerreroCreative Chairman
    Creative Chairman
    David Guerrero
  • Executive Creative Director
  • Ali SilaoCreative Director
    Creative Director
    Ali Silao
  • Art Director
  • Art Director
  • Copywriter
  • Copywriter
  • Strategic Planner
  • Karen GoClient Services Director
    Client Services Director
    Karen Go
  • Strategy Director
    Sonia Pascual
  • Senior Account Manager
Other credits

Executive Director, Transformation: Roshan Nandwani

Social Media Manager: Macoy Averilla

Digital Analyst: Gab Los Baños

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