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NYC: NYS Wear a Mask


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The greatest city in the world is hurting. New York has borne the full brunt of the global epidemic, and as the weeks drag on, exhaustion and helplessness kick in. But McCann Global Health encourages people to not give up, not let their guards down and to stay strong, vigilant and continue to protect themselves and other people in NYC. To help encourage people to wear face masks outside, McCann created a PSA film showing New Yorkers protecting their most beloved resident - Lady Liberty. She proudly displays her new face mask inspiring all locals to do the same. The film also aims to move New York leadership to place a real mask on the Statue Of Liberty, transcending the 30-second film and creating a cultural moment that can inspire people not just in New York, but around the world.

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