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Top 6: July 8th 2020
In a world where "average" is tempting, Starwax claims and celebrates the virtues of cleanliness and care. Through its hyper-specialised top-of-the-range products, the brand … read morepositions itself as an expert in home maintenance and wishes to highlight a community that is too often judged and criticised: 'cleanliness freaks' . Because yes, at Starwax, being passionate about efficiency is not a bad flaw, it is about pride. And because cleanliness and care are often hidden in the detail, the brand is launching a campaign that is "disturbing" for any self-respecting cleanliness enthusiast. Discover this poste campaign in Paris on 1st July and in Bordeaux on 4th July, supported by a social media activation and a press campaign. This campaign will be followed by a second national poster campaign at the end of August.
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Credits
Other credits
Agency
President Georges Mohammed-Chérif
Vice – President Thomas Granger
Managing Director Julien Levilain
Associate Director Isaure Goetz
Account Manager Clémence Gateau
Head of Strategic Planning Clément Scherrer
Head of PR & Communication Amélie Juillet
PR & Communication Manager Paul Renaudineau
Rights Management Dee Perryman
Head of Production Vanessa Barbel
Production Assya Mediouni & May Pham & Charlotte Chadeau
Executive production 5ROADZ
Decorator / designer Isabelle Baudry
Photographer Jérome Galland
Photographer Agent LNB
Touch-up artist Adrien Bénard
Executive Engraver James Lefèvre
Managing Director Etienne Sacilotto
Chief Marketing Officer Orianne Perreaux
International Marketing Manager (Starwax Home Care Interior) Marie-Pierre Vanhelst
International Marketing Manager (Starwax Home Care Exterior) Nicolas Vilquin
France Marketing Manager (Starwax Home Care Interior) Aurélie Gaffe
France Marketing Manager (Starwax Home Care Exterior) Fabien Coquidé
Graphic Studio Manager Rudy Lachevre
Digital Manager Jeremy Le Goux
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