Lays: Lays interactive House: Play with Flavors

"Make Life Flavorful" is the brand purpose of Lays. But how could people share intangible flavors of potato chips on social media? Make the intangible tangle! We built up the Lays Flavor House with interactive technology, in which people can play with “flavors” through the incredible and intuitive interface and share their flavorful experiences on social media. Chips fireworks explored along with seductive scent of potato; Cheese waterfall fell and melted through your fingers; Giant and virtual aquariums amazed you with vivid seaweed dancing. Lays Interactive House made a great hit in Taiwan. Now, you can see, touch, and interactive with the classical and popular flavors of Lays!