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Top 6: June 30th 2021
Outdoor

Netflix TRESE: ABC-ZNN Takeover by Netflix Trese

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Top 6: June 30th 2021
Netflix was promoting 'TRESE,' a comic they adapted into an anime series. And one iconic setting in the comic was a media station called ABC-ZNN.

So to promote the series in the Philippines, Netflix let life imitate art by taking over the entire building of the country's biggest media network, ABS-CBN.

In 24 hours, 'Trese' became the No. 1 title on Netflix Philippines.
Credits Other credits

Client: Stef Pajarito, Country Marketing Manager, Netflix Philippines

Client: Daphne Ng, Marketing Creative Producer, Netflix APAC

PR Manager: Zahi Depaling

PR Writer / Copywriter: Alex Liamzon

Associate Producer: Lougie Dela Cruz

Post: Alvin Chan

Cam Operator: Marty Floro

Cam Operator: Andrew Gregory

Drone: Gabo Lorenzo

Installation: Randy Mendoza

Managing Partner: Jake Yrastorza

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