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State Farm: Photo Shoot
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State Farm has launched its new NBA creative work for the 2021-22 season beginning next Saturday on Christmas Day. The new campaign will feature some familiar faces, though several new players (and even coaches) have been added the State Farm roster this season like Atlanta Hawks point guard Trae Young and Dallas Mavericks center Boban Marjanovic. The first film "Photo Shoot" features the fan-favorite Phoenix Suns point guard Chris Paul, Atlanta Hawks point guard Trae Young and of course, Jake from State Farm.
Agency: Translation Chris shows Trae that their work off the court isn't as easy as it seems - just like how most people assume great insurance can't be affordable. Luckily, Jake is there to explain State Farm has surprisingly great rates that fit any budget. In “Rings,” the second film, Jake from State Farm is hanging out in Dallas Mavericks center Boban Marjanovic’s living room, where Boban is aggressively scrubbing the water rings that have stained his dark wood (and probably expensive) coffee table. Jake points out that everyone assumes all NBA players want rings, just like how people think great insurance is out of their price range. As he’s explaining State Farm has surprisingly great rates that fit any budget, a frustrated Boban – uninterested in those type of rings – notices Jake isn’t even using a coaster. Agency: Translation.
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