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Hargreaves Lansdown: Life in Neon
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Private investment platform Hargreaves Lansdown returns to TV in a campaign from McCann Demand which shows what can happen when you Switch Your Money ON. The campaign demonstrates the positive benefits of private investment through larger than life, neon installations which represent the manifestations of Hargreaves Lansdown users and their dreams for a better financial future. The installations range from a new house extension, a child’s university education, all the way to the safari of a lifetime. The ad is brought to life by the track Color Decay by Júníus Meyvant, which ebbs and flows as we follow each investor on their emotional financial journey.
Group Executive Director: Jon Elsom Related |
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