 |
Tv
Irish Cancer Society: Take Back From Cancer
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The Irish Cancer Society have launched a poignant and powerful campaign to inspire people in Ireland who have been impacted by cancer to 'take back from cancer,' as part of this years' Daffodil Day. Taking inspiration from the Akkoc family, the campaign follows the life of aspiring young man Ziya, sharing some intimate and personal moments from his life that his mother Rachel couldn't experience during her cancer diagnosis. The campaign takes an emotive look at all of the days cancer takes from families when a loved one is diagnosed with cancer.
Agency: Folk Wunderman Thompson Ponder were given the task of finding the right family through which to tell this story. With researcher Aideen O’Sullivan, director Tomas Jonsgärden and producers Magnus Äkerstedt and Paul Holmes they engaged in extensive research which led to the Akkoç family who were wonderful participants with a poignant story to tell.
Researcher: Aideen O’Sullivan RelatedTV
Irish Cancer Society: Still Here - Irish Cancer Society and Folk Wunderman Thompson
Folk Wunderman Thompson |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
