Uber Eats: Like All Of Bondi's Watching

Uber Eats Australia has partnered with out-of-home and street poster company, Revolution360, part of VMG, for a unique out-of-home campaign, featuring a hand-painted mural design to appeal to families by fusing the nationally adored Irwins and global star Paris Hilton, combined with some of the world’s most iconic animals to the co-stars. As part of Uber Eats’ award-winning “Tonight I’ll be Eating” campaign, the food delivery platform and its media agency, Mediacom, have teamed up with Revolution360 to create a bespoke, hand-painted mural at Sydney’s iconic Bondi Beach, targeting people and their pets as they wander along the famous strip. A full-sized mural will feature socialite Paris Hilton and celebrity zookeeper family, the Irwins and be complemented by a custom pink bedazzled water bowl fit for Paris’s iconic chihuahua that will sit below the artwork for our furry friends. The out-of-home campaign is an integral part of the latest iteration of Uber Eats’ famous “Tonight I’ll be eating” campaign, which has been running since 2016. This year’s campaign sees Paris Hilton and her famous chihuahuas join Australia Zoo’s Irwin family to drive fame for Uber Eats.