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Top 6: August 9th 2023
In light of a new bird-free free logo from a top social media platform…Vital Farms, Dentsu X and creative independent agency GUT Miami are responding to the little blue bird being … read morefree to continue to bring awareness to raising the standards of farm animal care, and to ultimately show how Vital Farms’ hens have access to roam outside. Based on this past week's news, Vital Farms is taking over San Francisco with a series of OOH placements with one message, “Roam Free, Little Bird. Live The Way Our Hens Do.” These placements include a truck with a digital display that will drive around the city, along with projections, urban bus shelters and EV charging stations. Vital Farms, known for their pasture-raised eggs, have always put their hens first by providing them with open pastures to roam. “Roam Free, Little Bird” further reinforces the pasture-raised lifestyle not only for hens, but for all birds. Even ones that serve as a logo.
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Chief Marketing Officer Kathryn McKeon
Brand Director Heather Mace
Brand Manager Kevin Panitch
Brand Manager Drew Nichols
Communications Director Reid Schwartz
PR Director Jessica Humphrey
Strategist Madi Nguyen
Agency
Chair Anselmo Ramos
Chair Gaston Bigio
Chief Executive Officer Andrea Diquez
Chief Growth Officer Carmen Rodriguez
Chief Strategy Officer Fernando Ribeiro
Content Producer Pedro Porto
Data Strategist Christian Pierre
Account Manager Joselyn Bickford
Head of Production Renata Neumann
Head of Art Guido Fusetti
Designer Rebecca Miranda
Content Producer Rocky Nguyen
Operations Junia Parodi
Project Manager Kristy Garcia
Account Director Katheryn Batista
Strategy Director Pablo Rosas
Strategist Anastasia Lara
Communications Director Alexandra Velasco
Coordinator Talyr Hill
Data Analyst Martin Tarab
Media dentsu X
Planning Director Anne Ramsell
Planning Director Megan Bah
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