TV ad: Spark: Hello Tomorrow

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Technology can do many things. But it’s when it gets into the hands of people that it becomes the ultimate creator of opportunity, allowing us all to take a shot at the things that are important to us. This is the premise for Spark’s launch of its new brand positioning, Hello Tomorrow, developed by Colenso BBDO.
The film, directed by Jae Morrison and produced by FINCH, features a piece of technology pondering the unique ability of people to take a chance on a dream or passion. It also debuts Aubrie Mitchell, a breakout local musician, covering Rihanna’s ‘Diamonds’ as its soundtrack.