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Top 6: March 13th 2024
MANSCAPED's goal for 'The Boys' campaign was to stop treating male groin grooming like it’s some kind of taboo. It’s 2024 after all, we need to normalise groin grooming for the benefit of men (and their partners) everywhere.
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Client
Chief Marketing Officer Marcelo Kertész
Creative Henry Arlander
Executive Creative Director Charlie Wolff
Executive Producer Keith Cecere
Marketing Ryan Fiore
Marketing Director Jessica Carlson
Producer Greg Brecher
Art Director Edgar Mendez
Manager Lizzie Correia
Project Manager Brittany Kelley
Communications Director Allison Frazier
Agency
Director of Production Darbi Fretwell
Executive Producer Anthony Nelson
President Natalie Nymark
Brand Manager Erin Shanahan
Brand Manager Olivia Ison
Strategy Director Ray Yoes
Social Director Kate Wadkins
Strategist Haley Carter
Production 24/7
Post Production / VFX Yours Truly Kevin
Post Production / VFX Trafik
Editorial Cut+Run US
Music / Sound Quiet City
Music / Sound Lime Studios
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